Ernie Saxton Communications

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NEWS FROM ERNIE SAXTON COMMUNICATIONS, INC.

Publisher: Ernie Saxton’s Motorsports Sponsorship Marketing News

1448 HOLLYWOOD AVENUE, LANGHORNE, PA 19047 –

CONTACT: Ernie Saxton @215.752.7797, 267.934.7286 or Esaxton144@aol.com

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AN OPEN LETTER TO MAJOR LEAGUE RACING….REBUILD YOUR BASE WITH GRASSROOTS RACERS

LATEST EDITION OF MOTORSPORTS SPONSORSHIP MARKETING NEWS OFFERS SUGGESTIONS

LANGHORNE, PA April 20, 2018 . . . Why is much of grassroots racing struggling? That is a question often asked and being addressed by Attorney Michael K. Spotts in the just released latest edition of Ernie Saxton’s Motorsports Sponsorship Marketing News.

Spotts offered his thoughts on the situation and ideas on correcting the grassroots problems. He calls on Major League Racing to help Grassroots racing and an improved Grassroots will be a big help in attracting fans, media support and sponsorship for tracks, organizations and racers.

Kristin Swartzlander offers “A Mile Wide and An Inch Deep” an article that just may change the way we go after sponsorship. The question is, is having more sponsors better? Swartzlander addresses that question.

“How do Fans show Support for Their Favorite Team” by Marcie Barlow offers some interesting ideas on how that helps sponsorship and Mickie Kennedy gives readers tips on how to write better press release leads. You are sending out press releases aren’t you?

NASCAR Cup and Formula 1 owner Gene Haas offers his thoughts on motorsports and business in an article penned by Herb Anastor.

In addition there are a number of sponsorship news updates in Volume 34, Issue 2 of the newsletter that has helped so many major leaguers and grassroots racers with their sponsorship efforts.

A one year subscription to the newsletter is being offered for $29.95 which is a $10 discount off the regular price. And for those taking advantage of this special offer Saxton will include his popular article of sponsorship helps titled “Hodgepodge of Sponsorship Helps”.

To subscribe telephone 215.752.7797 and have your VISA or MasterCard ready. Or you can mail a check to ESC, Inc. 1448 Hollywood Avenue, Langhorne, PA 19047. And for just $50.00 you can get a two year subscription.

There is a great deal of sponsorship information available at www.saxtonsponsormarket.com.

Ernie Saxton, a veteran of more than 45 years in sponsorship, marketing and public relations in motorsports, is available to answer questions about sponsorship and help with your sponsorship marketing efforts.

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Apr
19

ACCORD SPEEDWAY NEWS

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Accord, NY - Accord Speedway Ready To Go Greden For Opener Friday Night April 20th
By: Steve Pados, Accord Speedway Media

Last week the Accord Speedway hosted what would be their lone test and tune session with close to ninety cars signing in to dial in their racing equipment and prepare for the 2018 racing season. Promoters Gary and Donna Palmer deemed the test and tune to be quite a successful evening and will now focus their attention to opening night at their pristine quarter mile speedway this coming Friday evening, April 20th with seven divisions of racing slated to go to the post. The exciting evening of speed will be sponsored by Fast Signs from Kingston, New York www.fastsigns.com

The crazy weather pattern of late has had the speedway staff logging in some extra long hours in preparation to meet and the greet the drivers, sponsors and fans who will see the first glimpse of the race cars in actual racing competition as the speedway opens it's gates officially for the first time in 2018, the eighteenth season of ownership and promotional reigns at the speedway for the Palmer Family.

The Accord facility was built back in 1962 in the area that at one time was dubbed the "Borscht Belt" by the many vacationers who traveled into the Catskills Mountains from New York City and New Jersey. Such grand resorts as Grossingers, The Concord, Kutshers and Brown's Hotel were famous for the great entertainers of the golden era of entertainment such as Milton Berle, Martin and Lewis, Rodney Dangerfield, Henny Youngman and Jayne Mansfield entertained their audiences to always sell-out crowds. With the quick-start of the transportation and hotel industry gaining momentum into the seventies, those famous resorts died off one by one but the Accord Speedway remains a solid focal point for the area for fans seeking to enjoy a weekend of affordable entertainemt and good fun. The 2018 racing season is destined to be another great season at the "Gem in the Catskills" facility.

The Palmer Family is coming off an excellent 2017 racing season despite a ton of rainouts and is looking forward to another successful season at Accord. Seven divisions of racing will greet the fans on Friday evening with the Insinger Fuels sponsored Modifieds, Arkel Motors Sportsman, Upstate Auto Pure Stocks, WRWD Radio Rookie Sportsman and WRWD Northeast Wingless Sprint Cars and the Emmanuel's Marketplace Fireball and Jr Fireball Four Cylinder divisions. Much interest has centered around the fledgling sprint car series as the division was introduced three seasons ago and has gained considerable attention for drivers who are seeking their entry into open wheel competition but doing so in an affordable manner.

Drivers will utilize the division as a stepping stone into their racing future and one such driver is "The Traveling Man" Mick D'Agostino as the young man from Taunton, Massachusetts comes off a stellar season in which he captured the JPA Masonry sponsored 600 Sprint championship at the Hamlin Speedway. He will deal with "The High Side Hustler" Eric Jennings who reigns as the current champion of the division as well as Doylestown, Pennsylvania hot shoe Heidi Hedin. "White Lightning" Larry McVay from Bordentown, New Jersey, "Captain Quick" Jeremy Quick, Rookie of the year Bobby Tersillo and many more who are joining the open wheel ranks.

The all-important task of manicuring and grooming of the raceway track surface and grounds falls into the very capable hands of Promoter Gary Palmer. Palmer spent a tremendous amount of time over the winter months to improve the facility and basically balance the speedway surface all around to give all of the competitors an equal surface to race on. Fresh paint and newly landscaped parking areas will greet the drivers and fans as they make their way onto the speedway grounds. New lights have been added to the pit area and new lighting in on the list of new things slated for the speedway.

The 2018 Memberships, Parking Permits and Season and Indoor Seating Tickets are available. The culinary talents of the Accord Speedway Chefs will once again be offering some relishing new entrees to the menu as specialty items for the fans as the speedway concession staff offers up an abundant variety of hand-crafted sandwiches and some of the finest race track cuisine in the entire country.

With all of the division champions returning to defend their crowns, the action will be hot and heavy as soon as the first green flag drops.

Racing is on tap every Friday night from April through September. Pit Gates open at 5:00; Spectator Gates open at 5:30; Hot Laps are at 7:00 and the racing begins at 7:30 PM. The Palmer Family in keeping true to their racing fans will show no increase in admission at the gate with admission for Adults $14.00; Seniors $12.00 (65+); Children $3.00 (11+ under) Indoor Seating $20.00; Family four pack special: 2 Adults + 2 Children and $20.00 in Food Vouchers for $44.00 (a savings of $10.00). Special Shows will have an increase in admission prices.

For further updates and information regarding all of the news and additions to the Accord Speedway, log on to their very well documented website at: www.accordspeedway.com or call the speedway hotline at: 845 626 3478. At the Accord Speedway............................................

A TRAIL OF DIRT LEADS RIGHT TO OUR DOOR

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Apr
19

HAMLIN SPEEDWAY NEWS

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Hamlin, PA - Hamlin Speedway Ready To Rock The Poconos With Season Opener On April 21st
By: Steve Pados, GA Motorsports Media

The Hamlin Speedway track staff has been extremely busy getting the speedway prepped and ready for the new 2018 racing season and if the initial sneak preview last week on "Bug Day" was any indication of what is in store for the loyal race fans, "Well then, you ain't seen nothing yet!" The premier racing attraction in the Pocono Mountains hosted a stellar field of driving stars last week to allow the teams to work their magic on the new clay installed over the past month. Promoters Randy and Denise Smith gave all race teams an opportunity to dial in their racing equipment and all drivers were elated with the new surface. The season opener is Saturday, April 21st with all of the speedway's seven divisions taking part in the opening day festivities.

The Smith Family graciously thanks Chad Wheeler Excavating LLC and RLE Enterprises/Johnny Gentile for their generous support with the project.
The 2018 racing season will serve as the thirteenth year in sequence for the Smith Family at the helm of the popular multi-division speedway and all indications for another banner season is highly anticipated with seven divisions included in all of the weekly events. A change from a season ago will find the 270 Sprint Division placing the wings on top as the drivers voted for the change back at the rules meeting in March.

JPA Masonry returns to sponsor the Rookie 600 Sprint division in 2018. With the continued growth of the entry level division, most of the events for the rookies last season constituted two feature events for the division to give all of the competitors equal track time to refine their skills to transition into the premier division in due time.

The continuing sponsorship from Hampton RV and Trailer for the Smith Fabrications/Stage One Modified division has created a new buzz and excitement and has many drivers weighing out their options as to which path to take when they go racing in 2018. The Stage One Modifieds have been on various racing circuits since 2007 and have been a welcome addition to the already great racing found at Hamlin every Saturday nights. The Stage One Modifieds are a small scale model of the Northeastern Modified division and powered by Briggs and Stratton powerplants and fabricated by former Northeastern Modified great "Rapid" Richie Smith. This growing class of race cars will find some new drivers moving into the division and with it adding another dimension to the already great speedway driving roster and the early indication from the racers is finding much interest from those who are seeking a new class to compete with.

With the Smith Family beginning their thirteenth season at Hamlin, the speedway has become the starting point for many drivers who have transitioned with much success into the many divisions of racing offered on the East Coast. Drivers such as Ryan Smith, Anthony Perrego, Tyler Dippel, Billy Van Inwegen, Kyle Rohner, Jesse Leiby, Jordan Thomas, Tyler Johnston, Kyle Lick, Tommy Kunsman, Brett Michalski, Bobby Butler, Jared LaBagh, Daniel Morgiewicz and Brandon McGill are just a few of the names who have moved into other forms of racing and have found success in doing so. The existing stars at the speedway, however, will take a backseat to no one as they offer their own brand of excitement on the racy 1/5th mile Hamlin facility. Promoters Denise and Randy Smith have always welcomed all racers and will leave the welcome mat displayed for all racers who have yet to decide on their speedway of choice for the new season ahead.

The landscape surrounding various raceways in the Northeast has changed drastically in the past few seasons and the successful Hamlin Speedway promotional team has proven time and time again to work hard at presenting some of the best racing available for small car division racing and each show is professionally produced with a great working staff on board to insure the success and the excitement of each passing week.

Keep in touch with all of the latest updates in Hamlin information by visiting their website often. All of the news regarding the new 2018 racing season and special events will follow in a timely manner and the complete 2018 racing schedule is on the website for review. The Smith Family would like to thank all of the drivers, owners, staff and the loyal band of race fans in advance for their help in making the Hamlin Speedway the finest well-rounded small car division racing facility in the country today.

Hamlin Speedway is seeking additional marketing sponsors to join the speedway team for the 2018 racing season. For more information, contact Steve Pados at: 484-784-7756 or through email at: steveswp@ptd.net or Denise Smith at S&S Speedways at: 570-420-5500 or at: www.SSSpeedways.com or on facebook at: https://www.facebook.com/SSSpeedways/ or www.HamlinSpeed.com or facebook at: https://www.facebook.com/HamlinSpeed

Visit us often for a great night of racing action as.....................................

The Hamlin Speedway Is The "Pearl" Of The Poconos

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DREVICKI WIRE-TO-WIRE IN DELAWARE EAST COAST SPRINT OPENER

Delmar, Del........Steven Drevicki of Reading, Pa. led all 25 laps to win Wednesday night's "Battle of the Bay Race 1" inaugural USAC East Coast Sprint race at Delaware International Speedway. Eddie Strada took the runner-up spot, ahead of Mark Bitner, Ryan Godown and Joey Biasi. Drevicki and Bitner won heat races. The series continues May 18 at Big Diamond Speedway in Pottsville Pa.

USAC EAST COAST SPRINT CAR RACE RESULTS: April 18, 2018 - Delmar, Delaware - Delaware International Speedway - "Battle of the Bay Race 1"

FIRST HEAT: (8 laps) 1. Steven Drevicki (#19 Drevicki), 2. Eddie Strada (#5G Gallagher), 3. Ryan Godown (#4F Freyer), 4. Joey Biasi (#B1 Biasi), 5. J.R. Berry (#74jr Berry), 6. Eric Jennings (#14 Jennings), 7. Thomas Radavoy (#1Q Radavoy), 8. Brian Riccio (#09 Riccio). NT

SECOND HEAT: (8 laps) 1. Mark Bitner (#15 Bitner), 2. Ryan Greth (#4 Lesher), 3. Larry McVay (#83 McVay), 4. Chandler Leiby (#119 Leiby), 5. Kevin Darling (#9D Darling), 6. Ryan Quackenbush (#5Q RQR Racing), 7. Luke Thomas (#9X Darling), 8. Tray Hivner (#7 TH Racing). NT

FEATURE: (25 laps) 1. Steven Drevicki, 2. Eddie Strada, 3. Mark Bitner, 4. Ryan Godown, 5. Joey Biasi, 6. Ryan Greth, 7. Chandler Leiby, 8. Kevin Darling, 9. Ryan Quackenbush, 10. Eric Jennings, 11. Larry McVay, 12. Luke Thomas, 13. J.R. Berry, 14. Tray Hivner, 15. Thomas Radavoy, 16. Brian Riccio. NT
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FEATURE LAP LEADERS: Laps 1-25 Drevicki.

FRANK'S FINE SWINE & BEEF HARD CHARGER: Ryan Quackenbush (12th-9th)

NEW USAC EAST COAST SPRINT POINTS: 1-Drevicki-78, 2-Strada-74, 3-Bitner-72, 4-Godown-67, 5-Biasi-63, 6-Greth-62, 7-Leiby-57, 8-Darling-53, 9-Quackenbush-49, 10-McVay-47.

NEXT USAC EAST COAST SPRINT CAR RACE: May 18 - Pottsville, PA - Big Diamond Speedway - "Red, White & Blue Autos Night"

Categories : News, Short Track, Sprints, USAC
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Grandview Speedway

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NEWS FROM ROGERS FAMILY GRANDVIEW SPEEDWAY, Bechtelsville, PA

Presenting Saturday night NASCAR stock car racing plus a variety of special events, now in their 56th consecutive season.

Track office: 610.754.7688 - Public relations and marketing: Ernie Saxton @ 215.752.7797: Email: Esaxton144@aol.com – Cell phone: 267.934.7286

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COMING EVENTS:
Saturday, April 21st, 7 p.m. Start of NASCAR and Track Point Championship Chase featuring T.P.Trailers 358 Modifieds, Late Models and Sportsman stock cars plus Blast from the Past Vintage Cars.

Saturday, April 28th, 7 p.m. NASCAR T.P.Trailers 358 Modifieds, Late Models and Sportsman stock cars.

Saturday, May 5th, 7:30 p.m. (note change in starting time). NASCAR T.P.Trailers 358 Modifieds, Late Models and Sportsman stock cars.

Sunday, May 6th, 1 p.m. Outlaw Enduro and Blast from the Past Vintage Car racing.

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MEDIA NOTE: Left out of the story from Saturday’s Bruce Rogers Memorial was the $1,000 American Racer Tire drawing shared by drivers that did not make the main event. All non-qualifiers got to draw with four lucky ones getting $250 each and included were Mark Kratz, Danny Erb, Ray Swinehart and Jeff Strunk.

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POINT BATTLES KICK OFF FOR ALL THREE DIVISIONS OF STOCK CAR RACING AT GRANDVIEW ON SATURDAY, APRIL 21ST

BECHTELSVILLE, PA April 17, 2018 . . . When NASCAR stock car racing gets the green flag at Grandview Speedway on Saturday, April 21st, two 10-time champions, Craig VonDohren and Jeff Strunk, will be trying to be the first to reach 11 championships. VonDohren has earned the T.P.Trailers 358 Modified championships the last three years and his strong third place effort in the VP Racing Fuels Bruce Rogers Memorial last Saturday showed that he is ready for another strong season, perhaps a fourth straight title.

However Jeff Strunk is also looking for a strong season as he goes after his 11th title and first since 2014. Duane Howard, another talented veteran, is a five time champion and will be seeking his sixth title, last one won in 2012, during the 2018 season.

Make no mistake though it will not be all about VonDohren, Strunk and Howard as the season gets underway with many young talents setting their sights on the lucrative title. Grandview Speedway is one of very few tracks, perhaps the only track, in the nation that affords racer the opportunity to win two titles, the NASCAR and track championships.

The Saturday card of racing, a tripleheader with a 7 p.m. starting time, will feature the T.P.Trailers 358 Modifieds, Sportsman and Late Model stock cars battling for championship points. An extra added attraction for Saturday is the first 2018 appearance of the Blast from the Past Vintage Car racers with no increase in the regular admission price.

A full slate of qualifying events will lead up to the exciting feature events in each NASCAR division of racing.

Admission for Saturday night is $15 for adults and youngsters under 12 are admitted FREE. Spectator gates open at 5 p.m.

When the racing ends each night fans are invited to head back to the pit area to see the race cars up close, take pictures and collect autographs.

Grandview Speedway is known for their excellent well-stocked concession areas and there is a great novelty stand that offers souvenirs, t-shirts, hats and more along with copies of the latest edition of the track magazine, The Inside Groove.

The one-third-mile, banked clay track, offering clear views of all the action from each seat, is located at 43 Passmore Road, Bechtelsville, PA, just off Route 100, 10 miles north of Pottstown. For up-to-date information check in at www.grandviewspeedway.com or Facebook. The track office telephone number is 610.754.7688.

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